Description & details
Building a luxury responsive e-commerce website and communication strategy. Refreshing the branding identity to bring more value across digital platforms and simplifing the shopping experience.
- Responsive design
- Refresh branding
- Iconography trend
- Art direction
Starting every digital project with wireframes to validate
the architecture and ergonomic features
Approximately 20 screens were made.
- 3 color palette proposals
- Iconography suggestion
- Parallaxe style
Products and purchase screens
Delivering a consistent and continuous experience
across all online channels